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QuarkXPress.ro : Home / Produse / Enterpirse / Quark Web-to-Print System
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Quark Web-to-Print System
Quark Web-to-Print System

Quark Web-to-Print System (1)

Speed Up Delivery of Brand-compliant Materials Over the Web

Quark Web-to-Print System™ helps marketing organisations, advertising agencies, marketing communications firms, and print service providers reduce cycle times and production costs in creating personalised marketing materials. Our solution lets your field offices create marketing materials for multiple media types — print, Web, and digital — while preventing changes that violate your branding and design guidelines. Your internal and external stakeholders start with a template you create, and then edit text and images through our easy-to-use Web applications.

This approach significantly reduces production time and eliminates review cycles. The solution provides:

* Fast creation of reusable, branded templates for brochures, data sheets, white papers, catalogues, circulars, flyers, Web banner ads, and other materials
* Centralised management and version control of templates and assets
* Web-based creation of personalised marketing collateral and catalogues, along with Web-based creation and automated versioning of print ads for magazines and newspapers
* On-demand Internet- and intranet-based ordering of small sets of customised printed marketing collateral
* Automation of publishing to print, Web, e-mail, and mobile devices

Benefits for Marketing Departments:

* Increase response rates to marketing campaigns by more than 20%
* Increase marketing-driven revenues by 20% or more
* Increase average order size by more than 15%
* Significantly reduce cycle times and production costs
Source: InfoTrends, "Trans Meets Promo — is it more than market hype?" 2008

Benefits for Agencies and Marketing Communications Firms

* Consistently meet deadlines
* Reduce creation time for variations of print advertisements by up to 80%
* Increase customer retention by enabling direct customer interaction in the creation and editing of marketing materials, reducing production time, and eliminating review cycles
Source: InfoTrends, 2009

Benefits for Print Service Providers

* Increase customer retention
* Increase revenue by up to 10%
* Increase your margin by over 5%
* Increase print volume by up to 10%
Estimates based on productivity improvements and cost savings using a Web-based, on-demand system.

Optional Modules

Web Storefront

Create an online store with a secure portal so that users can receive notifications, manage their projects, and enter print orders.

Variable Data Printing

Automate the production of highly personalised communications with images and text that vary based on thousands of recipients.

Ad Production

Automate the creation of multiple versions of an ad that vary based on the specifications of different publications.

Quark Web-to-Print System includes a template design tool that runs on top of QuarkXPress. This tool lets your designers:

  • Create templates with professional-quality designs
  • Quickly mark the components of a template that field staff can change
  • Specify restrictions on changes such as limiting the font and colour choices
  • Specify how layouts adjust automatically to changes in copy length and image size

Quark Web-to-Print System includes a template & image database that lets you store and organise your projects, logos and photos.

With Quark Web-to-Print System's Web-based editing tools, your field staff can:

  • Create and edit marketing materials through their browsers
  • Customise templates for their individual needs
  • Fill in fields (such as "name," "title," and "address") to customise their templates
  • Edit templates by clicking on text and images and changing them in the layout

Quark Web-to-Print's server creates press-ready PDF, PDF/X, EPS, PostScript, Web PDF, and Flash® files, as well as QuarkXPress documents.